The Value Hub™ Theory (1)

In hindsight, the idea behind the ROUNDMAP™ originated from a meeting in 2012, to which I was invited, to help determine the future of a local radio station considering the…

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  • 10/07/2019

Chain of Success™

After 25 years in leadership roles with organizations such as Southwest Airlines, JetBlue Airways, DoubleTree Hotels, and Juniper Networks, Ann Rhoades is a leading expert on building values-based organizations. Rhoades…

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  • 09/07/2019

Value Chains versus Jobs-to-be-Done

While reading Michael Porter's bestseller Competitive Advantages (1985), in which he described the conditions with regards to Competitive Differentiation, I noticed some striking similarities with Clayton Christensen's Jobs-to-be-Done theory (2016).…

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  • 08/07/2019

ROUNDMAP™ Universe

ROUNDMAP™ Customer 360 consists on two dimensions, on the one hand a vertical perspective, consisting of the Business Model Matrix™, the Value Position Matrix™, and the Experience Matrix™, and on…

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  • 26/05/2019

Business Model Matrix™

While creating the Integrated Customer Lifecycle™, interconnecting all four front-office departments, we found remarkable similarities between a focus on sales and the traits of Customer Centricity. Similarly, a focus on marketing pointed to Product Centricity.

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  • 18/05/2019

Quality Control

It might seem strange to talk about quality control in context of the customer creation process, however, when we compare product specifications to customer expectations, and a quality check to…

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  • 17/05/2019

Business Process Integration

In today’s business world, collaboration is key, not only for humans, but also for systems. Business Process Integration is a distinct practice in itself that occurs when multiple business processes…

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  • 16/05/2019
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