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In a previous article, we introduced Value Centricity as a Viability Model—not as another business model, operating model, or revenue model, but as a means to determine whether any business model can continue over time. The central claim was that
Let’s return to one of RoundMap’s foundations: the Business Model Matrix. Within it, I originally identified four foundational business models: Customer Centricity, Product Centricity, Resource Centricity, and Platform Centricity. At the time, these felt fundamental—not just to how companies operate,
In April 2010 the Deepwater Horizon drilling rig, operated for BP by Transocean, exploded off the coast of Louisiana, killing eleven workers and unleashing one of the most devastating environmental disasters in U.S. history. What may at first appear as
